VÅRT FORMÅL: BEDRE BÆREKRAFT
![Redken-2023-Purpose-Landing-Page-Feature-Column-1-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-1-744x744-resized.jpg?w=425&rev=ba99eb3b89a14526919ca076e21fd621&hash=D7F5CB026D432B32257DEBE7AE85556A 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-1-744x744-resized.jpg?w=600&rev=ba99eb3b89a14526919ca076e21fd621&hash=E7A5615A7344A04C1F6CE335E0B9D0ED 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-1-744x744-resized.jpg?w=775&rev=ba99eb3b89a14526919ca076e21fd621&hash=F0B70A22E46745554F140EC1E5B06230 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-1-744x744-resized.jpg?w=965&rev=ba99eb3b89a14526919ca076e21fd621&hash=06E86ADA41F1744B8BE00445D4959AF1 965w)
VIRGIN PLASTREDUKSJON
Blant våre prioriteringer er å redusere mengden materiale som brukes i emballasjen vår og gå over til resirkulert plast og papp.
![Redken-2023-Purpose-Landing-Page-Feature-Column-2-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-2-744x744-resized.jpg?w=425&rev=b6aa56a2ca46499d9029ec25d35b924b&hash=92BAE0517924836D19F6959880B43867 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-2-744x744-resized.jpg?w=600&rev=b6aa56a2ca46499d9029ec25d35b924b&hash=56E657A8C8A9E2A5F32ADDF21B9C7D1A 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-2-744x744-resized.jpg?w=775&rev=b6aa56a2ca46499d9029ec25d35b924b&hash=0EE30555D15DA35E289A3504A14B6244 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-2-744x744-resized.jpg?w=965&rev=b6aa56a2ca46499d9029ec25d35b924b&hash=FA8CAFA035E3420B8CB4898C7DDB183F 965w)
ANSVARLIGE FORMLER
Vi er forpliktet til etisk produktutvikling ved å inkorporere veganske formler på tvers av seriene til våre produkter, sikre at de ikke inneholder animalske ingredienser, og aktivt følge integreringen av mer biologisk nedbrytbare komponenter for å minimere miljøpåvirkningen.
![Redken-2023-Purpose-Landing-Page-Feature-Column-3-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-3-744x744-resized.jpg?w=425&rev=43e65ff3af314d35b0127003c1a6ba6a&hash=9F89B7F3414C8182055A2091BAC0B11E 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-3-744x744-resized.jpg?w=600&rev=43e65ff3af314d35b0127003c1a6ba6a&hash=8E4B2AF3FC78DEFB3999F2EC39AA85AB 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-3-744x744-resized.jpg?w=775&rev=43e65ff3af314d35b0127003c1a6ba6a&hash=12CBDC2AC0DB365DA0E3385CAC000184 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-column-3-744x744-resized.jpg?w=965&rev=43e65ff3af314d35b0127003c1a6ba6a&hash=5883FB0F894E287E9CA1F6F65E82DF54 965w)
BEVISST PRODUKSJON
Vår dedikasjon til bærekraft strekker seg til produksjonsprosessene våre, ettersom vi forsøker å øke produksjonen av formlene våre i fasilitetene drevet av 100% fornybar energi. I tillegg, streber vi etter å implementere innovativ og bærekraftig vannhåndtering for å minimalisere vannforbruket.
![Redken-2023-Purpose-Landing-Page-Feature-2-Column-1-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-1-744x744-resized.jpg?w=425&rev=0ec1cb79c4b24cb2b7c358f366940e29&hash=45A96CA957A818CBE895DF37CBC1188E 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-1-744x744-resized.jpg?w=600&rev=0ec1cb79c4b24cb2b7c358f366940e29&hash=F92330F54A67AB44DBE439D62E9E4BED 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-1-744x744-resized.jpg?w=775&rev=0ec1cb79c4b24cb2b7c358f366940e29&hash=A45B300B81A61F1C539AEE9EEE8298BC 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-1-744x744-resized.jpg?w=965&rev=0ec1cb79c4b24cb2b7c358f366940e29&hash=FF96C8D260E9FDDFC6EC94951D6822A6 965w)
![Redken-2023-Purpose-Landing-Page-Feature-2-Column-2-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-2-744x744-resized.jpg?w=425&rev=2db8167b9e2d4b71b887023596f4df0e&hash=2B6AE081AE214C5B7A84A2A4625E98CD 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-2-744x744-resized.jpg?w=600&rev=2db8167b9e2d4b71b887023596f4df0e&hash=750CBC5DABD56A76ED3EC56C856B35F6 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-2-744x744-resized.jpg?w=775&rev=2db8167b9e2d4b71b887023596f4df0e&hash=179CA8ACA073F01556C98DA99768B13F 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-2-744x744-resized.jpg?w=965&rev=2db8167b9e2d4b71b887023596f4df0e&hash=9402C503816F75FF5A1A49D7D5F5E692 965w)
![Redken-2023-Purpose-Landing-Page-Feature-2-Column-3-744x744-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-3-744x744-resized.jpg?w=425&rev=3e07fa9b7e2744f0a862cc1b03ce643c&hash=5A8EDF0BBB423ADFDD056506FCD8F6CE 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-3-744x744-resized.jpg?w=600&rev=3e07fa9b7e2744f0a862cc1b03ce643c&hash=A9A1C7E3C915613B5C8A58FC1D6B655E 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-3-744x744-resized.jpg?w=775&rev=3e07fa9b7e2744f0a862cc1b03ce643c&hash=CA5BF2C40206EC2C24E9570A36758569 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-feature-2-column-3-744x744-resized.jpg?w=965&rev=3e07fa9b7e2744f0a862cc1b03ce643c&hash=A10FF3661E6C57A9F3112633B0991058 965w)
![Redken-2023-Purpose-Landing-Page-3-Image-Module-1-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-1-resized.jpg?w=425&rev=50aeb6e662d347b394a7ad13a201ff61&hash=ADCEA2D2C7D591AC56D8459359A109A9 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-1-resized.jpg?w=600&rev=50aeb6e662d347b394a7ad13a201ff61&hash=30360C92FDE6EAA95A35290C46AE18E2 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-1-resized.jpg?w=775&rev=50aeb6e662d347b394a7ad13a201ff61&hash=DFA969CAB0F08B3837F2EF9E8D274174 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-1-resized.jpg?w=965&rev=50aeb6e662d347b394a7ad13a201ff61&hash=5D932D23CED999D3BDC62E00830FA1FD 965w)
LGBTQ + TRYGG PLASS
Vi er på et oppdrag for å sikre at frisørstolen er et trygt sted for LGBTQ+-fellesskapet. Les mer om vår Safe Space-trening.
![Redken-2023-Purpose-Landing-Page-3-Image-Module-2-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-2-resized.jpg?w=425&rev=4b19f0aa922e4c0e8e73f9717eec5485&hash=DDEAEE09F0B5D02E1CBD862CD64F7EFA 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-2-resized.jpg?w=600&rev=4b19f0aa922e4c0e8e73f9717eec5485&hash=625F4BC576E811A631B092C31DD17924 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-2-resized.jpg?w=775&rev=4b19f0aa922e4c0e8e73f9717eec5485&hash=00314BA1C2A0654E658EB6560858DAE7 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/redken-2023-purpose-landing-page-3-image-module-2-resized.jpg?w=965&rev=4b19f0aa922e4c0e8e73f9717eec5485&hash=716A9F8F41BEAC422B0A6E4947C13B07 965w)
TILGJENGELIGHET OG INKLUDERING AV FUNKSJONSHEMMEDE
Alle våre sjampo- og balsamflasker har blindeskrift på baksiden til fordel for personer med synshemming.
![Inclusive-Community-Stylist-Education-Tile-resized](/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/inclusive-community-stylist-education-tile-resized.jpg?w=425&rev=714a0c9d5fa7408f94c287275c6cfa28&hash=E59A7B79E050532BEB33024343D00471 425w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/inclusive-community-stylist-education-tile-resized.jpg?w=600&rev=714a0c9d5fa7408f94c287275c6cfa28&hash=277F759EB2D5ACF5A49EE3FE5B33C6BE 600w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/inclusive-community-stylist-education-tile-resized.jpg?w=775&rev=714a0c9d5fa7408f94c287275c6cfa28&hash=E764414BCCAE4F7D5552D4181E78074D 775w,/-/media/project/loreal/brand-sites/redken/emea/nx/landing-page/our-purpose/inclusive-community-stylist-education-tile-resized.jpg?w=965&rev=714a0c9d5fa7408f94c287275c6cfa28&hash=429AF30720E46A3D6101E7A2E1E01374 965w)
STYLIST UTDANNELSE
Gjennom prisvinnende utdanning og globale arrangementer gir vi stylister over hele verden mulighet til å realisere sitt fulle potensial. Les mer.